Profit Analyzer

Upload a sales or expense spreadsheet and see where the money goes: fees, costs, your best and worst sellers, and the margin you keep.

No file to hand? Open the results for a sample shop.

What the results look like

This is part of the dashboard for a sample online shop selling totes, mugs and candles. Your file produces the same charts from your own numbers.

maple-goods-sales-2024.xlsx

You're losing 9% of revenue to payment & processing fees

That's $2,230 over the last 90 days, and after every cost you keep 19% as profit.

Follow your money

Where each dollar of revenue goes before it reaches you

19% kept as profit

Top products by revenue

Revenue per product, last 90 days

Totes
$8,240
Mugs
$6,460
Candles
$4,720
Greeting cards
$2,040
Enamel pins
$1,280
Stickers
$960

What file to upload

Any spreadsheet of sales, expenses, or both, saved as .xlsx or .csv. An export from a shop platform, a payment processor, or a sheet you keep by hand all work. Files with several tabs or unusual column names are fine.

The analyzer uses the same AI import engine as Argo Books to work out what each column holds, so there is nothing to map by hand. It takes about a minute, and you can also download the data it read as a cleaned, organized Excel workbook.

What it shows you

  • Fees and processing costs. How much of each sale goes to payment and platform fees before it reaches you.
  • Top and bottom sellers. Which products and services bring in the most revenue, and which barely move.
  • Your biggest expenses. Where the money goes, ranked by amount.
  • Your real margin. The share of revenue left after every cost in the file.

What happens to your file

Your file is encrypted in transit and at rest, and deleted automatically after the analysis. It is processed by a paid AI service that does not train on your data. You do not need an account or an email address to see results. The details are in the privacy notice and terms of use.

Where a one-off analysis stops helping

This reads one file at one point in time. Next month it is out of date, and you would have to export and upload again to see what changed.

Argo Books tracks the same figures as you record sales and expenses, alongside invoices and tax-ready reports, so the numbers stay current without rebuilding a spreadsheet.